📊 Proprietary Ranking System

The InstaParadise Score

We don't just rank beaches by popularity — we score them on what actually matters to modern travelers: how Instagrammable they are, how rated, how reviewed, and how sustainable.

📸
40% of score

Instagram Score

Hashtag count ÷ 100 (max 40 pts). Captures social media buzz and photogenic appeal.

30% of score

TripAdvisor Rating

Rating (out of 5) × 6 (max 30 pts). Real traveler reviews, not self-reported.

🔍
20% of score

Google Reviews

Review count ÷ 1000 × 2, capped at 20 pts. Signals mass-market recognition.

🌿
10% of score

Sustainability

0–10 pts based on eco-certification, turtle nesting, reef health, and conservation programs.

The InstaParadise Algorithm

Instagram × 0.40 + TripAdvisor × 0.30 + Google × 0.20 + Sustainability × 0.10 = InstaParadise Score / 100
Sort by:
# Beach InstaParadise Score ↕ 📸 IG (40%) ↕ ⭐ TA (30%) ↕ 🔍 Google (20%) ↕ 🌿 Sust. (10%) ↕
Data sources: Instagram hashtag counts via public hashtag aggregators (April 2026). TripAdvisor ratings from public listing pages. Google review counts from Google Maps (publicly accessible). Sustainability scores based on UNESCO Blue Flag certification, IUCN turtle nesting data, and environmental reports. Scores are estimates — we update quarterly.